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Life Switch

How to Experience the Power of Living ON by Discovering Your Potential, Passion, and Purpose

If an extraordinary life were passing you by…

Wouldn’t you want to know about it?

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About the Book

Before turning twenty-five, Joel Steele had faced jail, bankruptcy, and a brush with death. But from those lowest moments came one big decision—he flipped the switch.

He chose a new path. Not just to survive, but to thrive.
 Today, Joel is a financial expert, entrepreneur, and He even has an NBA championship ring as member of the 2023 NBA Champion Denver Nuggets G-League team. But more importantly, he’s a father, husband, and man who knows what it means to live with purpose.

In Life Switch: How to Experience the Power of Living ON by Discovering Your Potential, Passion, and Purpose, Joel tells his raw, unfiltered story—paired with practical tools that help readers escape stagnation and start living with energy, clarity, and meaning.

This book isn’t just a read. It’s a reboot.

What You’ll Learn

As a member of the ownership group of the Grand Rapids Gold—affiliated with the Denver Nuggets—Joel brings a unique lens to leadership, performance, and team culture. His time in the sports world has deepened his perspective on what it takes to win, stay ready, and keep showing up at your best.

Whether you lead a company or a locker room, Joel understands the pressure—and the mindset—that drives growth.

  • How to recognize the warning signs of a life lived on autopilot
  • How to turn your hardest setbacks into growth
  • A framework to flip the inner switch from stuck to purposeful
  • Ways to align your day-to-day life with your deepest values
  • How to stop overthinking and start acting—with momentum
  • Ownership/investor group in the USL Championship team Rhode Island Football Club.

Whether you’re rebuilding, reinventing, or just ready for more—Life Switch will meet you where you are and help you move forward.

Joel on Fox News

Watch Joel Steele share the heart behind Life Switch and his $1M pledge to support charity. In this Fox News feature, Joel talks about his mission, why giving back matters, and how every book helps create real impact for children in need.

Switch a Life Today

Praise for Life Switch

“Joel Steele shares a fundamental key to success: the potential for everything you desire in life already resides within you. Unlocking your full capabilities requires dedicated self-exploration to identify your true passions. If you want to live life to the fullest, discovering your purpose is essential work-and Life Switch provides an excellent starting point for that journey.”

MERRIL H.

Bestselling Author, Former NFL Player, And Former Espn Commentator

“Life Switch isn’t just another self-help book; it’s a jolt of energy that reignites your soul. Joel brilliantly combines personal stories with practical strategies to help you identify your passions and achieve your goals. This book is a must-read for anyone who feels stuck or unfulfilled. Prepare to be inspired!”

DAVID N.

Wall Street Journal best-selling author, top fifty worldwide keynote speaker, CEO, and athlete talent maximizer

“In Life Switch, Joel Steele delivers a raw and inspiring message: it’s never too late to rewrite your story. As someone who’s witnessed incredible transformations in the world of professional sports, I can confidently say that Joel’s journey is a testament to the power of self-belief and resilience. His authentic voice and relatable experiences make this book a powerful catalyst for anyone seeking to unlock their inner greatness and live a life of purpose and fulfillment.”

PAUL E.

former NFL and NBA executive, two-time author, and award-winning leadership and sales keynote speaker

“Joel Steele’s Life Switch is the rare self-help book that delivers both inspiration and practical steps for transformation. Through his compelling personal journey from setbacks to success, Joel reveals how anyone can tap into their potential, find their passion, and live with purpose. This honest, refreshing guide shows you exactly how to flip your own switch and create the extraordinary life you’ve always wanted.”

JACQUELYN L.

President and Co-founder, 100 Coaches Agency, Wall Street Journal Author

“In Life Switch, Joel not only beautifully exemplifies but practically details how to do the thing for which we all yearn: find the power source within ourselves to create meaningful change. Anchored by his own journey, Joel shares with you in simple terms how to live a better life, as YOU define it, starting today. Life Switch is an incredible opportunity to get enthusiastic about becoming who the world has always been calling you to be: yourself.”

CASSANDRA W.

Founder and CEO, Change EnthusiasmR Global, keynote speaker, author, and consultant

“In a world of noise and distraction, it’s easy to lose sight of what truly matters. Life Switch cuts through the clutter and provides a clear, actionable path to ignite your potential. This book is a powerful reminder that we all have a ‘switch’ within us, waiting to be flipped on. With inspiring stories and practical advice, Joel illuminates the way to a life of purpose and passion.”

JOSH L.

Five-time tech entrepreneur, New York Times bestselling author, and venture capitalist

“Life Switch is a transformative guide that electrifies your outlook on life. Joel Steele’s authentic voice and compelling anecdotes inspire you to flip the switch on a more intentional, fulfilled existence. If you’re ready to stop settling and start thriving, Life Switch is the spark you’ve been waiting for.”

RICH D.

Retired Navy SEAL and author of The Attributes and Masters of Uncertainty

“To put it simply, Life Switch will help you realize your true power and potential. While Joel’s story is certainly entertaining, it’s also packed with practical, actionable, and effective strategies to empower you to become the best version of yourself… IMMEDIATELY. This is not just another self-help book. This book will be your guide to flipping your Life Switch to on-and keeping it there-in every area of your life.”

ALAN S., JR.

Keynote speaker and author of Raise Your Game

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About the Author – Joel Steele

Joel Steele is a financial expert, entrepreneur, and co-owner of the Grand Rapids Gold—the G-League affiliate of the 2023 NBA Champion Denver Nuggets. For over 20 years, he’s helped thousands of people build their wealth and health while staying grounded in what matters most: being a great husband, father, and leader.

Joel is also a former certified personal trainer and founder of a healthy fast-food chain. Today, he blends personal growth, business, and mindset in a way that resonates deeply with audiences and readers alike. He lives in New Jersey with his wife, Kara, and their two kids, Brandon and Kelsey.