HE FLIPPED THE SWITCH.

NOW HE HELPS OTHERS DO THE SAME.

Joel Steele is living proof that your lowest moments can lead to your greatest breakthroughs. By age 25, he’d faced bankruptcy, near-death experiences, and life on the edge. But through raw self-awareness and bold decision-making, Joel flipped the switch—and completely rewired his life.

Today, Joel is a financial expert, entrepreneur, keynote speaker, and a member of the ownership group of the Denver Nuggets’ G League affiliate (Grand Rapids Gold). He’s also a devoted husband and father who believes success means nothing if you don’t know who you are off the stage, too.

WHAT JOEL BELIEVES

“Most people stay stuck not because they lack potential—but because they’ve forgotten how to access it.”

Joel’s mission is simple: to help people get out of their own way and start living ON. Whether through his keynotes, book (Life Switch), or one-on-one conversations, he brings clarity, candor, and the kind of energy that moves people to action.

PROFESSIONAL CREDIBILITY

20+ years as a financial expert and entrepreneur
Founder and leader of a top-performing financial firm
As a member of the ownership group for two professional sports teams: the Denver Nuggets’ G League affiliate and USL Championship team Rhode Island FC (2024 Eastern Conference Champions).
Former certified personal trainer and health entrepreneur
Author of Life Switch: How to Experience the Power of Living ON by Discovering Your Potential, Passion, and Purpose
Trusted by individuals, teams, and leaders across industries

THE PERSONAL SIDE

At his core, Joel is someone who cares deeply about doing life right. He’s passionate about family, personal growth, productivity, and helping others get the most out of life—often by sharing the hard lessons he learned the long way.

He’s equally comfortable in a boardroom, a locker room, or a backyard BBQ. Joel doesn’t speak from a pedestal—he meets people where they are and walks with them toward their full potential.

FAMILY & VALUES

In Life Switch, Joel shares his raw, real, and often unbelievable journey—along with the hard-earned strategies that helped him escape rock bottom and build a thriving life. This isn’t a highlight reel. It’s a roadmap for flipping your own switch and creating the life you were meant to live.

Whether you’re stuck in overthinking, navigating change, or ready for your next level—this book is the wake-up call and the blueprint.

JOEL’S WORK TODAY

01

Speaking

Keynotes that spark mindset shifts and ignite lasting momentum

02

Private Events

Bringing the Life Switch message to your organization or special gathering

03

Bulk Book Orders

Equipping teams and groups with actionable frameworks for transformation

04

Media Appearances

Sharing insights on TV, radio, podcasts, and interview platforms