CONNECT

FLIP THE SWITCH.
LIVE ON.

Joel Steele empowers high-performers and everyday leaders to overcome stagnation, ignite their purpose, and take bold action—starting now.

Watch Joel Speak
Book Joel to Speak

WHAT HAPPENS WHEN YOU FLIP THE SWITCH?

Purpose

Stuck

Passion

Stagnant

Momentum

Overthinking

Clarity

No action

Love for life

Low energy

Joel helps people turn the lights back on—internally and professionally.

Meet Joel Steele

Joel’s life is proof that anyone can change course—and thrive.

Before turning 25, Joel Steele faced jail, bankruptcy, and a brush with death. But from the lowest moments came the biggest breakthroughs. Today, he’s a financial expert, author, entrepreneur, and a member of the ownership group of the Grand Rapids Gold—G-League affiliate of the 2023 NBA Champion Denver Nuggets.

Joel’s life is proof that anyone can change course—and thrive. His work blends high-performance leadership with personal transformation. Through keynotes, workshops, and his new book Life Switch, he helps audiences reconnect with purpose, take bold action, and live ON.

  • Author of Life Switch
  • Financial expert with 20+ years of success
  • Member of the ownership group of the Denver Nuggets’ G League affiliate (Grand Rapids Gold).
  • Former personal trainer and wellness entrepreneur
  • Passionate husband, father, and mentor
  • Owner/Investor in USL Championship Soccer team (RI FC).
Learn More About Joel

JOEL STEELE

Joel’s life is proof that anyone can change course—and thrive.

SPEAKING THAT SPARKS A SWITCH

Joel doesn’t just inspire—he activates. His keynotes help people and teams reset, refocus, and reignite their drive.

LIFE SWITCH

Discover how to shift out of stagnation and into momentum

LEAD ON

The mindset shift leaders need to build clarity, courage, and connection

THE ACTION ADVANTAGE

Break the loop of overthinking and start moving forward
  • Downloadable speaker one-sheet
  • Customizable topics for leadership, financial wellness, and personal growth
View Topics
Book Joel to Speak

READ THE BOOK THAT STARTED THE MOVEMENT

In Life Switch, Joel shares his raw, real, and often unbelievable journey—along with the hard-earned strategies that helped him escape rock bottom and build a thriving life. This isn’t a highlight reel. It’s a roadmap for flipping your own switch and creating the life you were meant to live.

Whether you’re stuck in overthinking, navigating change, or ready for your next level—this book is the wake-up call and the blueprint.

“If an extraordinary life were passing you by… wouldn’t you want to know about it?”
Explore the Book
Buy the Book

Built for the Stage, Shaped by Sports

As a member of the ownership group of the Denver Nuggets’ G League affiliate (Grand Rapids Gold)—Joel brings a unique lens to leadership, performance, and team culture. His time in the sports world has deepened his perspective on what it takes to win, stay ready, and keep showing up at your best.
 
Whether you lead a company or a locker room, Joel understands the pressure—and the mindset—that drives growth.
Learn More About Joel’s Background

What People Are Saying

Just wanted to say great job today on the main stage. I’m glad I got to meet you in person and listen to you speak. Such a powerful message and can’t wait to read the book!

HENRY G.

Corporate Vice President,

Retail Annuities at New York Life

Your talk was full of great advice, and you were obviously very well-prepared – I appreciate the effort you put into it. Thanks for taking the time to join us and share your insights!

MICHAEL L.

Senior Vice President Distribution Performance at New York Life

Your remarks brought a valuable perspective to the group, and I know agents genuinely appreciated hearing your experiences. Many also shared that they’re looking forward to reading Life Switch as a helpful resource.

AMY S.

VP Agency at New York Life
I attended your presentation this past weekend and I just wanted to take a moment to thank you for your speech and your book! I look forward to reading and implementing your mindset in life and in my practice!

MEGAN M.

Financial Services Professional New York Life

I had the privilege of being in Orlando for your keynote, and it was truly inspiring. The way you shared your insights and energy left a lasting impact on all of us. Your message not only motivated but also elevated the entire room! A powerful reminder of the growth and excellence we strive for every day. Thank you.

LOU JUNIOR M.

Portland, Oregon

Just finished your book…and it was outstanding! Actually read the whole thing while on a plane. Took some good notes, which I’ll be referring back to often. I’m so glad we got a copy of the book after your presentation. I was able to dive in right away, because obviously we got to know you even better. I really enjoyed reading so much more of your back story and felt even more of your personality really come through with so much more space to accommodate. I really wanted to shoot you a note right away. I literally just put the book down – and wanted let you know how much I appreciate you.

ALAN S., JR.

Financial Services Professional

A huge thank-you to Joel Steele for speaking to my Stockton University finance students last week. His message about turning anxiety into activity, planning for success instead of hoping for it, and unlocking your potential through purpose truly resonated with them.

It’s always powerful when someone can challenge students to think differently about their careers and their lives.

If you haven’t read his new book 𝙇𝙞𝙛𝙚 𝙎𝙬𝙞𝙩𝙘𝙝, I highly recommend picking up a copy. It’s full of practical insights that can fuel your own growth and momentum.

BRETT H.

Professor and Private Wealth Advisor/Owner of Cornerstone Wealth Northfield, NJ

I got to hang out with my EO buds, watch basketball and hear a motivational speech from Joel Steele. It was exactly what I needed to hear right now. My eight year old was also moved!! When we were leaving, we grabbed our books Life Switch, thank you Joel! And my eight year old said he wanted one too and couldn’t wait to read it. I already started reading it this morning and it’s exactly the kind of motivational mindset book I need. There’s no reason we can’t live our best life, right now and no reason we can’t do everything we set our minds too.

KATIE J.

EO Western Michigan member, Real Estate & Small Business Attorney

Hey Joel, I had to let you know that a couple months ago you posted on LinkedIn for people to buy your book…so on a whim, I bought your book and it’s absolutely fantastic! I’ve barely been able to work today because I’m already 3/4 of the way done with it and been listening to it on Audible all day. I wanted to let you know I’ve got teenage and college aged kids in my life and I’m buying it for all of them this Christmas, because you teach fantastic life lessons. After they get over being pissed that they got a book for Christmas, I hope they’ll read it because I believe it’s life-changing.

ERIKA S.

Director of Education, Sales Expert and Author Indianapolis, IN

Joel Steele, I just started reading and good sir I’m hooked. Funny story, Joel and I met at the airport in the lounge as our flights were being delayed back to back sometime ago. I had no idea who this guy was 🤣, but we started a friendly conversation. I don’t know what we spoke about, but I will say I committed to pre-ordering his book and did exactly that! I’m so glad I did!!

RAVEEN P.

Founder & CEO She Mortgage Consultants Houston, TX

I just had to write to tell you how fantastic your book is. Even though I am not the main demographic you were writing for, I found so much useful information in it. Your advice about dealing with downturns in ones life; how to keep moving forward when bad things happen; how to turn negatives into positives, and so much more. I also believe, as you do, that when something bad happens, it could have been to prevent something even worse from happening. Each year I read approximately 50 books; yours was one of the very best. Your honesty in telling your story was so refreshing. Thank you for all your hard work in bringing such helpful information to the public. It was great!

GLORIA B., NJ